23.05.11

 

SIZZLING SUMMER BY DESIGN



Peacocks bridges the gap between designer and high street with its high summer collection of premium brand, Peacocks by Design



Peacocks by Design high summer collection £25 to £40, exclusive to Peacocks

Peacocks, the UK’s hottest value fashion retailer is bringing the catwalk to the high street, announcing its high summer collection of its latest premium brand, Peacocks by Design.

Peacocks by Design is a celebration of designer style, offering customers on a budget access to the season’s hottest catwalk looks inspired by the world’s most sought after designers. The high summer collection consisting of twelve different designs is available in selected stores and on www.peacocks.co.uk from May 2011. All fashion will be available in sizes eight to 18.

Peacocks by Design’s high summer collection has been designed to offer customers a range of this season’s hottest trends. From the fifties prom and wide leg trousers, to the seventies maxi – the collection boasts strong retro prints and pretty florals offering statement looks between £25 and £40.

Peacocks’ famed design collaborations with Pearl and Daisy Lowe will be included within the boutique area, alongside bespoke labels introduced this season including Rise boutique, E1 London East 18, and Miss Behave Vintage.

Antonella Bettley, Peacocks’ Head Womenswear Buyer said: “There is no need to pay the earth for fabulous design. We created the Peacocks by Design collection to offer our customers catwalk designs at high street prices. The spring summer collection has been a great success with our customers and with this truly desirable high summer collection we're expecting an even better response."

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