Tracking the UK’s Response to COVID-19 through Search and Social Data

We looked at a broad capture of search term usage from 1st March to see how search trends and social data have changed through the current lockdown period, ranging from a rising interest in baking, cycling, arts and crafts, to a surge in searches for hot tubs and BBQs. Take a look at the full report here: Tracking the UK’s Response to COVID-19 through Search and Social Data

Or take a look at the main highlights below: