B. Veganuary Dinner
On Wednesday 16th January, we hosted a Veganuary dinner in the botanical wonderland of Petersham Nurseries in Covent Garden to celebrate vegan beauty brand B. and Superdrug’s growing vegan product range. A host of key influencers, press and makeup artists attended to experience a delicious vegan dinner, try a vegan cocktails and got the chance to view the B. range including makeup, skincare, grooming and accessories.
B. Makeup ambassador and celebrity makeup artist Cassie Lomas was in attendance to talk about her range and share her favourite makeup tips, Superdrug’s Commercial Director Simon Comins gave guests further insight into the growth of vegan beauty. Jo Mackie, Customer & People Director and Gemma Mason, Head of Customer Experience, were also on hand to tell guests how important offering a full range of vegan beauty products is to the Superdrug customer. Bring on a year full of vegan beauty with B.!
For more infomation on Veganuary, please take a trip to Superdrug.com and find out more here!